P-Club Winner

In today’s issue - we’re taking a slide by everyone’s favorite AE, and 5x P-Club winner, Brian Lamanna, and turning it into a visual whiteboard presentation.

If you’re new here - here’s the LI post outlining the new format.

If you want in - submit your slides here: (link)

Let’s jump in.

TODAYS ISSUE BROUGHT TO YOU BY:

Here’s Why Most Cold Outreach Fails:

• You have no idea if the emails in your list are even reliable

• You spray and pray with lazy, generic messaging

• You rely on only one channel for outreach

• You complain - “cold outreach is dead”

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THIS WEEK’S WHITEBOARD

Today we’re taking Brian Lamanna’s “What We’ve Learned” slide from his new resource “Discovery": From 1st Call to Close” which he typically uses before a demo to confirm his understanding of:

• Key priorities

• Current State

• Risks

• Ideal outcomes

Here’s his slide below:

Here is the Whiteboard Version:

Watch here: (link) or click the image 👇️ 

Special thanks to Brian for letting me recreate his slide.

Who’s next? Click the button below to submit a few slides/talking points.

Or, if you’re not ready - please consider forwarding this offer to a friend or colleague

Quick Favor - let me know what you thought of today’s newsletter by voting in the poll below. 👇️